000 | 00588nam a2200229Ia 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20250113041837.0 | ||
008 | 201224s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780070581944 | ||
040 | _cDLC | ||
041 | _aEnglish | ||
082 |
_220th _a659.1 _bBEA |
||
100 | _aBelch, G. E. | ||
245 | 0 |
_aAdvertising and Promotion _bAn Integrated Marketing Commmunications Perspective |
|
250 | _a6th | ||
260 |
_aNew Delhi _bMcGraw Hill _c2004 |
||
300 | _axxvi, 778p | ||
563 | _aPaperback | ||
650 | _2Advertising | ||
700 |
_aBelch, M. A. _910570 |
||
942 |
_cBK _2ddc |
||
999 |
_c2617 _d2601 |