Kotler, P. <br/><br/>
Marketing Management 

 - 11th 
 - New Jersey  Pearson  2003 
 - xxix, 706p, 130p 
<br/><br/> Paperback 
<br/><br/><label>ISBN: </label>9780130336293 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOM