Cateora, P. R. <br/><br/>
International Marketing 

 - 9th 
 - London  Irwin    1996 
 - xxiii, 771p 
<br/><br/> Headcover 
<br/><br/><label>ISBN: </label>0256139504 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>Dewey Class. No.: </label>658.848  / CAI