TY  - BOOK
AU  - Kotler, P. , et al.
TI  - Marketing management: A South Asian Perspective
SN  - 9788131767160
U1  - 658.8 20th
PY  - 2013///
CY  - India 
PB  - Dorling Kindersley
KW  - Marketing
KW  - Management
ER  -