Dalrymple, D. J. <br/><br/>
Basic Marketing Management 

 - New York  John Wiley and Sons Inc  1995 
 - xii, 457p, Complex Pagination 
<br/><br/> Paperback 
<br/><br/><label>ISBN: </label>9780471586036 
<br/><br/><label>Subjects--Topical Terms: </label>
<br/><br/><label>Dewey Class. No.: </label>658.8  / DAB