TY  - BOOK
AU  - Freeman, A.
TI  - Marketing Management: a strategic approach
SN  - 9781682857687
U1  - 658.8 20th
PY  - 2020///
CY  - New York
PB  - Willford Press
KW  - Marketing
KW  - management
KW  - planning
KW  - Product Management
ER  -