TY  - BOOK
AU  - Podnar, K.
TI  - Corporate Communication: :  A Marketing Viewpoint
SN  - 9781138804722
U1  - 658.45 20th
PY  - 2015///
CY  - New York
PB  - Routledge
KW  - Corporate Culture
KW  - Corporate image
KW  - Communication in Organizations
KW  - Marketing Management
KW  - Organizational Behavior
ER  -